Carl Avidano
Founder
Purpose-driven solutions rooted in experience
Our team has extensive experience partnering with mission-driven organizations, government programs, and social justice advocates. We apply that knowledge with research and real-world insight to create digital strategies that drive meaningful impact, rooted in accessibility and inclusion.
Who We Are
We combine deep expertise with a heartfelt commitment to digital accessibility and inclusion
Research and analytics
The best outcomes start with solid insights. We use data and research to build digital experiences that are user-friendly and aligned with your goals.
- Usability testing and user research
- Heuristic evaluations
- Performance tracking and reporting
- Benchmarking and competitive analysis
Web design and development
Our streamlined approach allows us to deliver inclusive, high-impact websites with speed and intention. Each site is thoughtfully designed with accessibility at its core.
- UI design and design systems
- CMS implementation (WordPress, Craft CMS)
- Modern front-end (HTML, CSS, JavaScript, React)
Branding and graphic design
Your brand should be quick to recognize. We design visuals that are clear, consistent, and accessible to everyone.
- Logo and brand identity design
- Digital and print collateral
- Infographics and data visualization
Content and copy
Strong content makes your message easy to understand and act on. We write in plain language so your message reaches more people.
- Website copy and blog posts
- Reports and digital content
- Accessibility-focused content strategy
Social media
We help you reach the right people with content that’s clear, inclusive, and built to grow your audience.
- Social media content planning
- Community engagement and audience growth
- Paid social media advertising
We create inclusive digital experiences that help organizations connect with the communities they serve
We create digital experiences that reflect your values and include the full diversity of those you aim to reach
Mission
We help mission-driven organizations inspire action and reach more people. Through inclusive, innovative communications, we connect our clients with the communities they serve.
Vision
A world that challenges systems of exclusion—where accessible design empowers organizations of all sizes to reach more people and build stronger communities.
Our values
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Accessibility-first
Accessibility isn't an afterthought—it's a foundation. We design digital experiences to be usable, inclusive, and equitable from the very beginning.
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Clear, inclusive communication
We believe in thoughtful communication that's easy to understand and designed to reach a wide range of audiences across languages and abilities.
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Equity and representation
From how we design to who we collaborate with, we’re committed to diversity, equity, and inclusion—reflecting and respecting the world we serve.
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Purpose-driven innovation
We embrace technology intentionally, choosing tools and strategies that empower organizations to drive impact and make meaningful change.